It is a well-known fact that WordPress is popular. 28.6% of all websites use WordPress and it holds 59.4% market share when it comes to content management systems. As of today, WordPress powers more than 34% of all websites on the internet.
Many companies generate their revenue by providing WordPress-related products and services. In general, WordPress is one of the best examples of how businesses thrive in an open-source ecosystem. This kind of ecosystem generates several billion dollars each year.
But it’s not just limited to small companies using WordPress, there are some biggest companies and brands in the World that use WordPress too.
Wondering which big brands are using WordPress?
In this article, we will highlight some of the most popular big brand companies that are using WordPress today. Let’s take a look at them.
18 Big Companies that have a website on WordPress
1. New York Post
The New York Post is New York’s longest continuously published newspaper and in the last few decades, it has become the nation’s most recognized tabloid.
It has its official website on WordPress. It has a boxed layout with lots of content on business, entertainment, tech, media, etc.
In 2013, they partnered with WordPress VIP and Alley to fulfill a digital transformation mandate to ground up the publishing services to move to a managed hosting and development platform.
They worked on the WordPress integration and built a custom meme generator for the New York Post, using a simple API. It allows commenters to create memes that resemble iconic New York Post print covers, on some stories.
The Post was the first News Corp publication to move entirely to WordPress and it was successful with WordPress VIP.
Spotify is a Sweden-based music streaming platform developed by Spotify Technology, headquartered in Stockholm, Sweden. This online music service has transformed the way Europeans listen to their music, particularly on mobile platforms.
Like many companies, Spotify has harassed the power of WordPress to create their news portal.
Custom template styling has allowed them to match the rest of their site closely, for a seamless transition between the WordPress elements and other traditional designs.
WordPress’s built-in comment system allows users to provide feedback, ask questions and add content in secure, moderated settings. Thus, the overall implementation chosen by Spotify is clean and relatively light, but effective.
People is one of the best-known media lines in the world and a go-to destination for millions of readers interested in lifestyle content, human interest stories, and celebrity news.
People.com is launched by the Alley team and is now fully hosted on WordPrhttps://people.com/ess.com VIP. With the launch, it is now one of the largest sites on the WordPress.com VIP platform.
It ran three distinct content management systems with content spanning nearly 250,000 published articles over 40 years. The Alley team has also launched a dramatic user experience upgrade, resulting in viewers spending significantly more time on the site.
Also, they have implemented an open-source Ad Layers plugin to facilitate and integration on the site. People’s advertising team can now customize the advertising layout on any page within WordPress and without needing developer involvement.
Harry’s is an American company founded by Jeff Raider and Andy Katz-Mayfield in the year 2012. This company manufactures and sells shaving equipment and men’s care products via online and retail channels.
It is especially known for its subscription service where customers receive new razor blades, shaving cream, and other grooming products by mail.
In January 2014, Harry’s purchased the Feintechnik razor factory in Germany a reported $100 million to provide control over the entire process of manufacturing their products. This company is based in New York.
In the year January 2016, a proposal was made to migrate their website Five O’Clock to a customized WordPress theme, so that they could get away from various engineering constraints.
So, the redevelopment of the website took place using the Zuki theme, with a full custom CSS overlay of the existing theme templates.
Quartz is a business-focused, international news organization launched in the year 2012. This website was created to meet the needs of the modern web, where people reading the news are constantly on the move.
It is an excellent source of credible information with an emphasis on digital storytelling as opposed to traditional sources. The website was designed to bring the benefits of the web and deliver it with the elegance of application.
With the use of WordPress as a CMS, mobile-first design, JSON APIs, and more, Quartz is a great example of the innovation happening in the WordPress world.
The design is minimal as well as the menus and it enhances readability. The posts provide a glimpse of the topic and great content with well-chosen typography and few images.
There is an option of infinite scroll, which is great for reading continuously. It reduces the burden on menus for navigation of the site.
Cable News Network(CNN) is a multinational 24-hour news-based pay television channel headquartered in Atlanta. It is owned by CNN Worldwide, a unit of WarnerMedia News & Sports division of AT&T’s WarnerMedia.
CNN hosts blogs for their many on-air personalities and breaking news on WordPress, without any interference. Since WordPress is scalable, CNN pulls multiple numbers of page views in a single day.
As of September 2018, it has 90.1 million television households as subscribers in the United States. The network is well known for its live coverage of breaking news, some of which has drawn criticism as overly sensational.
Globally, CNN programming has aired through CNN International, for which we have many viewers in over 212 countries and territories.
Hachette Book Group is a publishing company owned by Hachette Livre, the largest publishing company in France, and the third-largest trade and educational publisher in the world. It is headquartered in New York, United States.
This publisher turned to WordPress VIP and featured partner Alley to fulfill a vision to support digital marketing for thousands of titles, authors, and imprints on one central platform, with WordPress at the center.
HBG publishes over 1,700 books per year in addition to audiobooks and digital-only titles. Along with a central marketing strategy team and IT team, each imprint and publisher at HBG has its marketing resources.
HBG’s Vice President of Strategic Technology led a marketing alignment and enablement project to establish a common platform and best practices that would support all of the organization’s needs.
Jet was an American e-commerce company headquartered in Hoboken, New Jersey founded in 2014. The website was launched in 2015. In the year 2016, it was acquired by Walmart for $3.3 billion.
One of the core features of Jet was the real-time pricing algorithm, which aimed to gauge the true marginal cost of getting the product to customers.
Items were priced based on their locations in distribution centers. If the user waived their right to return an item, the item decreased in price.
Jet Anywhere was a program that allowed Jet users to spend money at other venues and earn “JetCash” which could be spent on the Jet site.
Variety is a premier source of entertainment news. It also gives information about film reviews, stories about awards, film festivals, etc.
It’s created with WordPress and has a great magazine-style design and several widgets to showcase top stories, categories, etc.
Since 1905, the most influential leaders in the industry have turned to Variety for expert film, TV, digital, music, and theater business analysis and insights.
This brand now boasts a newly enhanced weekly magazine and redesigned website, in addition to robust events and conferences business, producing over 50 per year.
10. Dow Jones
Dow Jones & Company, Inc. is a global provider of news and business information, delivering content to consumers and organizations around the world across multiple formats, including print, digital, mobile and events.
It is one of the world’s largest newsgathering operations globally and has produced quality content for more than 130 years.
It serves corporate markets and financial markets, clients, with financial news and information products and services.
The company produces leading publications and products including the flagship Wall Street Journal, America’s largest newspaper by paid circulation like – Factiva, Barron’s, MarketWatch, Mansion Global, Financial News, Dow Jones Risk & Compliance, and Dow Jones Newswires.
11. The Sun
The Sun is a tabloid newspaper. It is one of the UK’s biggest selling newspapers. It has an average daily print circulation of around 1.6 million copies and the website has more than 3.14 million unique visitors per day.
This magazine is a very popular place for news, sports, showbiz, and info about what’s happening with celebrities.
News UK approached Human Made to rebuild their website on WordPress. The editors closely worked with News UK’s in-house designers and developers, who designed and built static site layouts which Human Made implemented in WordPress.
These were light on additional features, focusing on providing just the custom content types required by the website. Later, the newspaper’s legacy content migrated to WordPress that included 400,000 articles and half-terabyte of images.
The editors used an in-house migration framework that runs on our AWS infrastructure, converting the data into a format that can be read by WordPress.
Microsoft is one of the largest and most valuable tech companies in the world. The official news portal for Microsoft is Microsoft news.
Microsoft News delivers trusted search results, breaking news, and in-depth reporting from the world’s top journalists.
In collaboration with a web development agency WebDevStudios, Microsoft migrated several of its websites and blogs to WordPress.
It is also running several popular WordPress plugins including Gravity Forms, WordPress SEO, ElasticPress, WP-Optimize, and WP MultiNetwork.
Microsoft leverages Multisite functionality, making it easy for admins to manage multiple websites from one localized network. This simplifies the workflow involved in updating and maintaining multiple websites.
Microsoft’s news site is created with WordPress. It features a magazine-style layout to showcase their stories, news, and updates.
Since the migration to WordPress, the sites have experienced an increase in speed, major SEO improvements, and improved site navigation on desktop and mobile browsers.
GBKSOFT is a Ukraine-based software development company founded in 2011 that specializes in UX/UI design, IT strategy consulting, web and mobile app development. The company delivers stable and efficient software solutions to clients looking to maximize ROI and capture consumer attention.
With under 250 employees, GBKSOFT works closely with clients to produce complex web applications that accelerate sales, engage customers, and increase online traffic.
It helped a career development site attract more clients and improve customer satisfaction by creating high quality, functioning web-based app that allows users to more effectively build their resumes.
TED (Technology, entertainment, design) conferences LLC is an American media organization that posts talks online for free distribution under the title “ideas worth spreading.” This popular talk program brings powerful talks from all over the world on a variety of issues.
TED Blog, powered by WordPress, shares famous TED talks in written form for anyone who prefers reading to watching them as videos.
It supports the power of WordPress to communicate ideas via the web. The website employs a menu with few options, followed by a full-screen article post and a two-column grid with recently published articles.
It has a featured post section at the top and a sidebar on the right-hand side. There is also an extensive footer, that directs you to various TED programs and other communication channels for interacting with TED.
Time is an American news magazine and a news website based in New York City. This magazine is owned by Time Inc. and is one of the most widely recognized and read magazines in the world.
As of the year 2012, there are around 25 million readers and it is the 11th most circulated magazine in the United States.
The site design is based on a side menu with a lot of navigation options. The main focus is on delivering the news content as quickly as possible, as there are articles with great insightful depth.
The landing page displays a lot of content accompanied by thumbnails for various articles on the site.
The editors of Time.com also work on a subscription model for delivering premium content.
Time.com has launched a great responsive design of its homepage, and the site is now hosted on WordPress.com VIP cloud hosting. This homepage joins their numerous other Time sites running on WordPress VIP infrastructure.
Capgemini is a multi-billion dollar international consultancy focused on leader technology services and digital transformation. Its global workforce comprises 200,000 team members in 40 countries.
In the year 2017, the company underwent a project reformation, wherein they moved their network of 38 sites from Drupal CMS to WordPress VIP.
WordPress VIP helped Capgemini to move into a new digital world with a robust, usable, and intuitive CMS. Now, this CMS supports the company in delivering all its business objectives and empowers its global network of teams to do its jobs effectively.
Now, Capgemini’s teams deliver seamless user experiences across languages, cultures, and markets.
17. Facebook Newsroom
Facebook is the world’s most popular social media platform and one of the top sites on the Internet. It uses WordPress to publish its news, press statements, and announcements.
The site is minimal and has one large image/video on a slider system. It also shows a piece of simple plain text news without thumbnails. There is a featured section for top stories and a blog list layout for news and announcements.
It is overall a fairly simple site but remarkably readable as per user expectations.
18. Gadget flow
Gadget flow Inc. is the most powerful product discovery platform on the web, helping visitors discover new products every day.
It also provides users the option of saving favorite products in a wish list, creating a custom feed from their favorite categories, and accessing exclusive discounts. The main goal of this company is to simplify online product exploration.
Gadget flow’s WordPress install is 98% customized with a 100% customized template. It uses custom WordPress plugins to maintain control over the performance and features.
On the WordPress engine, Gadget Flow has access to 24/7 dedicated support to solve the questions or issues that arise. The site has more than 200 million visitors and the traffic got doubled in just a few months.
Gadget Flow has also improved its site speed dramatically. With the WP engine, they were able to migrate to a dedicated environment in 24 hours with zero downtime.
Every business needs its website, but just being online is not enough. Your website has to look great and perform to the highest standards to make it look appealing to the visitors.
The site you want to create, its design, and performance depends on the Content Management System (CMS) that you are using. It can be best achieved with WordPress. That’s why many site owners prefer to build their websites on WordPress.
WordPress is paving the way for exciting new websites all over the world. It is being used by many big brands from non-profit organizations, enterprises, businesses, news, and magazines to eCommerce sites.
As the technology keeps growing, more and more companies are expected to migrate to WordPress as it provides easy-to-use, free, and scalable solutions.