It is said that lead generation should be a priority for website owners and online businesses. With the right lead generation tools, you can scale up your business and engage with potential customers.
But what exactly is lead generation? Let’s take a look at it.
Lead generation is an important term in digital marketing. It’s the process of turning website visitors into potential customers by initiating consumer interest in the products or services of a business.
When you start your online store, blog, or small business there would be people who keep visiting your site and going. It’s essential to keep them hold around your site or to prompt them to come back.
Leads are created for sales, e-newsletter acquisition, live chats or talks, or to submit contact forms on the website.
So, the best approach here is to use the best lead generation plugins for WordPress. It will help you attract and capture these different types of leads to move your website towards a sale.
In this article, we will discover some of the powerful lead generation plugins for WordPress.
Best 10 Lead Generation Plugins for WordPress websites
WPForms is the best and the most beginner-friendly contact form plugin on the market.
It allows you to grow your email list by connecting your WordPress forms with your favorite email marketing services. All the forms that you create will be 100% responsive i.e they can work great on any device.
With its powerful drag and drop builder, you can create an amazing form in few minutes without using a single line of code. WPForms allows you to capture partial form entries. You can follow up with the interested leads and turn them into customers.
- Easy integration with favorite email marketing services and CRMs
- Send notifications to multiple recipients
- Easy form creation
- Add an email signup check box
This plugin is available at $39.50/year. If you want to start with a free version, then try WPForms Lite.
2. Subscribe to Comments Reloaded
Subscribe to Comments Reloaded is the best comment notification plugin that lets your visitors respond to messages.
This is the best way to check the interaction and see who is interested in your content. This plugin helps you to customize the notification messages to increase brand awareness and promote your products.
It also helps to manage subscriptions. After the installation, visitors get the option to subscribe to comment replies by email. Once you respond, they instantly get a notification.
Also, you can unsubscribe from comments on particular posts. Thus, it helps to maintain engagement with your visitors.
Subscribe to the Comments Reloaded plugin is free.
LiveChat allows you to add a quick chatbox on your website and start talking with your potential customers. It’s an awesome WordPress lead generation plugin that lets you talk to your visitors in real-time.
This plugin will be the right solution to ease the concerns of your potential leads and convert them to customers easier. If a visitor contacts the support team outside support hours, LiveChat will generate a support ticket.
- Fast and easy to use
- Integration with popular email marketing tools
- Fully responsive
LiveChat is priced at $16/month with a 14-day free trial. It also offers a Team and business plan at $33/month and $50/month respectively. Also, there is a Live Chat coupon that gives an extended 30-day free trial with a 30% discount.
ChatBot plugin helps you to initiate an automated live chat with your customers.
This plugin comes with a lot of pre-designed templates. For example, there is a lead generation bot to book calls. The sales bot allows to sell products directly from the chat window.
It is also used in Facebook messenger named as WP-Chatbot as well as on your website. This is a great feature for various organizations and companies who get inquiries through Facebook.
- Customer support 24/7
- Integrates with LiveChat
The Chatbot is priced at $50/month. It provides you a 14-day free trial.
5. WP Call Button
WP Call Button allows you to add a beautiful “click-to-call” button on your website with a few clicks. There are plenty of customization options available that make it easy for beginners and non-techy users to personalize their click-to-call buttons to match their website brand and color schemes.
If customers need to call you before purchasing a service, then adding this button on your website will increase the sales or leads. You can also include it in your WordPress sidebar.
- 100% mobile responsive
- Lightweight and fast
- Easy to create a sticky floating call button
WP Call Button is available for free.
6. All in One SEO
All in One SEO is a powerful Search Engine Optimization (SEO) for WordPress. It lets you easily optimize every page on your website. It helps to get the best possible option for your keywords in search results by looking at every component of every page.
With All in One SEO, search engines can drive the chances of converting valuable visitors into leads. Thus, you can get your content in front of the right people.
As your site grows, the plugin has tons of advanced features to help you optimize and tweak every part of your site.
- Powerful on-page optimization tools
- Automatically create sitemaps and add social media data to the website
- Easy to add meta titles and descriptions to pages
All in One SEO is priced at $57/year. There is a free version available but it doesn’t include some powerful features.
MonsterInsights is the best analytics plugin for WordPress. It is a powerful way to add Google Analytics to your website. It pulls together all useful information from analytics and Google search console and compiles the data into clear and actionable reports.
The plugin also has modules for WooCommerce store tracking and GDPR compliance. You can easily see track performance across your entire site in different ways without code.
- Real-time stats of your site
- Track eCommerce data, form completions, and file downloads
- Quick and easy to set up
MonsterInsights is priced at $99.50/year. There is also a free version available for this plugin with limited features.
OneSignal is a free push notification service to your WordPress website. It is an easy way to increase user engagement.
Push notifications are shown on the user’s desktop or in the notification area. They are an effective feature to convert website visitors to followers, email subscribers, and customers.
The visitors opt-in to receive push notifications when you publish a new post. They receive these notifications even after they have left your website.
- Configure notification delivery at preset intervals
- Create user segments
- Fine-tuning of push notifications
OneSignal has a free plan that targets up to 30,000 subscribers with push notifications. For more advanced features, it is priced at $99/month.
OptinMonster is the best powerful lead generation popup plugin that helps you to convert site visitors into subscribers and customers to grow your business.
With its powerful targeting and segmentation engine, you can show a personalized message to each visitor on your site based on their geographic location, referral source, page or section of the site they are viewing, and much more.
- Exit-intent technology to recover abandoning visitors to leads
- Onsite retargeting for creating special offers
- Cookie retargeting for site visitors based on demographics
OptinMonster is priced at $9/month. To get advanced features, you have to opt for a pro-plan at $29/month.
10. Thrive Leads
Thrive Leads is a popular lead generation and Optin form plugin by Thrive Themes that help you grow your email list. It comes with a simple drag and drops editor to create Email Optin forms.
This flexible plugin gives you the freedom to create mobile-optimized forms and widgetized forms that can be placed throughout the site.
In creating mobile-friendly forms, you can show or hide entire forms, or certain elements to make the user experience better on mobile devices.
- A/B Testing to drive more conversions
- Smart Links – the user clicks a link to the designated page and sign up
- SmartExit – setup exit intent to trigger when certain conditions meet
Thrive leads are available at different pricing plans. It starts at $67 for 1 license, $97 for 5 licenses, and $147 for 15 licenses.
We see that there is a need for multiple plugins to have a robust lead generation strategy on your site.
The motive behind having lead generation plugins is to attract leads and choosing the right plugin with powerful features increases your sales.
Every WordPress lead generation plugin mentioned on the above list offers a different feature. So choose the correct plugin to get more leads and make your customers hang around your site.
So ready to build your lead generation form? Then get started today with the right plugin.